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Once you’ve decided which direction you’d want to go in, begin with a toy that will allow you to explore and be playful. Playing together is when you go into a sexual experience with the understanding that pleasure is the focus, not orgasms. Pleasure means paying attention to your partner and noticing how they are breathing, if they are smiling, and if they are showing additional signs that they are interested in the activity. Side note– couples therapy can be a great place to learn, or relearn, the physical tells that your partner is interested or finding pleasure in something. The sex toy industry is currently estimated at $29 billion, and it’s forecasted to reach roughly $52 billion come 2026. Sex toys are everywhere, and there are only going to be more of them.

The air pulse technology used in this toy feels decidedly different from standard vibration—it's like a mix of rhythmic tapping and mild suction. The 12 speeds offer a lot of variety, from ultra-gentle stimulation to breathtaking intensity. Some sex stores are specially geared towards certain customers, like women or the LGBTQ community.

In 2023, Womanizer created yet another non-vibrating sex toy with the potential to make as many waves as the Womanizer toy did. They launched a shower head as a sex toy, which Knight says has been extremely popular. This toy works by manipulating water to stimulate the clitoris and other erogenous zones, rather than any physical ‘vibrations’ of sorts — looking exactly like a regular shower head (you can replace your current one with it). "I have never got on with vibrators to be honest. I think I just used them because everyone was," she tells Mashable.

And don’t limit yourself to only considering the toys marketed as couples toys. As Engle says, "Any toy can be used as a couples toy," so it may be helpful to expand beyond the mindset of products that put an emphasis on use during penetration only. Or perhaps you might want to start out with something as simple as a massage oil candle rather than motorized toys. Ultimately, of course, communication is key to figuring out what you’re both comfortable with—and the type of products that you’ll each derive the most pleasure from. The Eva is marketed as a couples vibrator, since it can securely stay in place during intercourse. Customers note that getting the hang of its use with a partner may take some trial and error, but rave about the power this one packs for its size, particularly at the highest of its three settings.

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